The Olympics has had a profound effect on the country, with many cyclists taking to the streets to, however there has been a massive 50 percent rise in accidents involving bikes.
The increase in cyclists on the road has been fuelled by those like Tour de France winner, Bradley Wiggins. He also won the Olympic gold for the men’s time trial.
The Queen Elizabeth Hospital in Birmingham have launched a cycle safety campaign, in conjunction with Halfords and safety charity RoSPA.
The aim of the campaign is to encourage motorists and cyclists to take more care on the roads and makes the point clear that protective clothing such as helmets, safety boots and high-visibility clothing are a must.
Around 100 people attended the first clinic yesterday and Margaret Garbett, the hospital trust’s matron for A&E, said she was delighted with the turnout.
“We really feel passionately about this. Over the last two months we have seen minor injuries, such as cuts and broken bones, and some very serious injuries, including four fatalities.
The majority of those patients were not wearing protective equipment such as helmets or brightly-coloured clothing.
Cycling is a great sport and we actively encourage our staff and the public to keep fit by cycling but, first and foremost, we want people to be safe on their bikes.
We hope our campaign will encourage cyclists to wear protective equipment and clothing, to ride safely on the roads. We also hope motorists will be more aware of cyclists when they are driving.”